Grab The Best Free Monthly SEO Report Template in 2024

Is keeping up with SEO progress like trying to catch a cheetah, the fastest animal in the world?

With Google’s continuous changes in algorithms and updates that can significantly impact your traffic, it’s important to track your website’s performance regularly.

Many experts believe that this should be done on a monthly basis.

And I have just what you need: a free, modern, precise and monthly SEO reporting template that will give you an accurate snapshot of your website’s performance in seconds.

Follow along to learn more about it and how to use it.

Monthly SEO reporting is the practice of regularly updating and sharing information about how well a website’s doing in SEO on a monthly basis.

These reports include different metrics and KPIs related to the website’s visibility, traffic, rankings, and overall SEO health.

Monthly SEO report templates are great for spotting any unusual activity on your website, whether it’s a good spike or a bad dip.

They are also helpful for effectively communicating with clients or team members.

Keep in mind that the perfect SEO report should be:

perfect seo report seo reporting
  • Easy to read and beautiful
  • Short and concise
  • Include only the important metrics
  • Not so time-consuming

The Monthly SEO Report Template by Backlinko is the best tool I’ve found for understanding how our website is performing in search engines like Google.

It’s designed to be easy to read and understand, focusing only on the metrics that truly matter.

Moreover, it’s free to use and uses free tools from Google such as Google Analytics and Google Search Console to extract the most precise information.

Backlinko’s Monthly SEO Reporting Template

Plus, it goes into detail on how to talk through words to the people reading the report, pointing out things your team or your client will care about. 

Like, it shows which keywords bring the most visitors to our site and which pages get the most clicks from search engines.

Here’s the download for the free monthly SEO report template (available in Word, Google Docs and as a PDF):

Here’s what you’ll find in this monthly SEO report template:

  • Information organized by priority: The template is structured in a way that puts the most important information first, to make it easy to read.
  • Step-by-step guidance: it provides clear instructions on where to find specific reports within tools.
  • Colored text: Instructions in the template are highlighted in different colors, making it easy to distinguish them from the actual content of the report.
how to use backlinko's seo reporting template

To make sure you’re taking the correct steps to use this template, follow this step-by-step guide:

  • Download the free Monthly SEO Report Template from the links provided above (available in Word, Google Docs, and PDF formats).
  • Follow the instructions outlined in the report, including where to find the necessary data and tools.
  • Replace the placeholder text and screenshots with those from your website.
  • Delete the introduction, purple text and conclusion.

And voila! You’re finished! Now you have an SEO report that your team/clients will love.

To make sure that your SEO reports have a visible impact and genuinely enhance your website’s performance, you have to consider: 

  • Identify high-performing keywords and optimize website content. 
  • Address technical issues like broken links or slow page speed.
  • Refresh existing content and create new content based on insights.
  • Develop a strategy for acquiring high-quality backlinks.
  • Optimize local business listings for better local search visibility.
  • Ensure the website is optimized for mobile devices.
  • Analyze website analytics data to track progress.
  • Conduct competitive analysis to identify opportunities.
  • Promote website content on social media platforms.
  • Stay updated on industry trends and algorithm changes.

By using this free SEO Reporting template and implementing these actionable steps, you will regain control of your website’s strategy.

Now, you have a solid and comprehensive perspective to guide your actions for the coming months.

Wishing you many happy spikes in traffic and an abundance of backlinks! 😉

Article by

Yasser Hannaoui is the founder and Head of Content at Erola.
He's been involved in SEO for 4 years and specializes in SEO and content marketing.
When he's not working, he's either reading books or studying physics.

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